SC Pro Picks

The Northland Gum-Ball Jig Head features the familiar and classic round ball head jig shape, and a barbed bait collar secures live bait and holds s...

Virtually weedless, and deadly around weeds, reeds, rocks, brush and timber for large predator gamefish. Great for bass, pike and muskies. Catches ...

The REED-RUNNER® is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. Tourn...

A proven walleye producer. Hard-thumping, slow-turning Colorado blade produces maximum flash, sound and vibration to attract fish in all conditions...

Lifelike patterns that mimic frogs, reptiles, mammals, birds and fish that swim on the surface  Soft hollow body and super weedless sharp hook ...

Walk or pop around cover to induce heart stopping strikes Lifelike patterns that mimic frogs, reptiles, mammals, birds and fish that swim on the ...

Northland Fishing Tackle’s Tungsten Jig gives anglers a step up on traditional round ball lead jigs. Molded from Tungsten which is 70% more dense t...

Boosts hooking percentages with light-biting walleyes, saugers and other gamefish by 30 to 50 percent or more. Rubber-coated “loop-end” easil...

Northland Fishing Tackle’s Tungsten Short-Shank Jig uses Northland’s legendary Short-Shank Fire-Ball® Jig design in a Tungsten offering. Molded fro...

The Deep-Vee Jig sports a keeled “DEEP-VEE” design that’s thicker on top and thin on bottom to track straight and fall fast. It also features large...

Most popular trolling sinker on the market• Features a 10” stainless steel wire feeler that glides over jagged rocks, logs, stumps, moss & weed...

Molded from Tungsten that is 70% more dense than lead, providing superior sensitivity! Stand-Up head design for better bottom contact and for keepi...

Tungsten Stand-Up Short Shank Jig All the benefits of the NEW Tungsten Stand-Up Jig in a compact profile. Molded from sensitive Tungsten which is 7...

The Tungsten Crappie King Fly features all the benefits of the Tungsten Crappie King Jig with a hand-tied tail. It features an eco-friendly compact...

Designed with the Panfish angler in mind the Tungsten Crappie King Jig is the ultimate for bringing big slabs topside. It features an eco-friendly ...

Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is t...

A serial panfish killer productive for crappies, sunfish, perch and trout. Fish solo or add a small minnow, leech, worm, grub or waxworm for added ...

Consistently catches walleyes, jumbo perch and other gamefish. Excels when rigged with a nightcrawler or artificial IMPULSE® Nightcrawler, bu...

The Deep-Vee Flashtall Jig sports a keeled "DEEP-VEE design that's thicker on top and thin on bottom to track straight and fall fast. It also featu...

It's hard to beat a live bait, but Northland's Eye-Candy Minnow does just that! Molded from Northland's Super TPE material, the Eye Candy Minnow sw...

Proven in the tournament trenches for walleyes when the chips are down. Rig with a minnow, leech or nose-hooked nightcrawler. Indiana blade generat...

Northland's Pan-Candy is designed specifically for panfish anglers. Made from Northlands TPE formula this ultra stretchy plastic holds up fish aft...