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RAPALA ORIGINAL FLOATER - 3/16oz & 1/4oz
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...
View full detailsRAPALA ORIGINAL FLOATER - 5/16oz, 1/8oz & 3/16oz
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...
View full detailsORIGINAL FLOATER ELITE
The Floater Elite is built around the core features of the proven Original Floating. The Elite consists of premium balsa wood, a natural baitfish p...
View full detailsRAPALA ORIGINAL JOINTED MINNOW
With a slight exaggeration of the unique Rapala “baitfish in distress” swimming action, the Jointed® gets the undivided attention of otherwise disi...
View full detailsRAPALA SHAD RAP ELITE
The Shad Rap® Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a...
View full detailsRAPALA SUPER SHAD RAP
Constructed of premium Balsa wood, the Super Shad Rap® is rigged with heavy-duty hardware and hooks. The same fish-catching action of the original ...
View full detailsSCATTER RAP MINNOW
Though evasive in action, this classic Rapala minnow shape has a graceful, natural wobble for finesse tactics, yet responsive enough to be fished a...
View full detailsULTRA LIGHT RIPPIN' RAP
The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard ...
View full detailsRIPPIN' RAP
The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard ...
View full detailsRAPALA X-RAP
The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retriev...
View full detailsRIPFISFH
The Berkley Ripfish is amazing! All the things you love about fast dropping lipless hard baits married to all the things you love about glide baits...
View full detailsCLAPTAIL
The ClapTail™ 110 is a topwater bait with a metal prop and back blade that collide when retrieved, producing a unique two-tone fish attracting soun...
View full detailsDT (DIVES-TO) SERIES
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the mark...
View full detailsCOUNTDOWN ELITE
5.0 / 5.0
1 Review
The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure. It features the legendary controlled slow-sinki...
View full detailsHUSKY JERK
Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify ...
View full detailsFLICKER MINNOW
When it seems like nothing is working, that's when you need to break out the Berkley Flicker Minnow. With insight from some of the top professional...
View full detailsWHOPPER PLOPPER 60
The Whopper Plopper 60 integrates all the qualities you love about its older brothers into a 60mm frame. It’s small enough for panfish to eat it a...
View full detailsRIVER 2 SEA WHOPPER PLOPPER 75 & 110
River 2 Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is one of his secret weapons for musky fishing. The soft, pliable ...
View full detailsWHOPPER PLOPPER 90 & 130
Whopper Plopper 90 /130 are the little brothers of our larger version, but don’t let its little package fool you, this bait has a serious little ma...
View full detailsZ-VIBER 1/8OZ
The Eurtotackle Z-Viber 1/8oz is the perfect mix between a blade bait and a small lipless crankbait. It comes with three rigging options you wil...
View full detailsZ-VIBER 1/16OZ
Eurtotackle's Z-Viber was the first ever micro lipless crankbait on the market! It is a unique 1" - 1/16oz rattle bait that belongs to its own cate...
View full detailsZ-WALKER
Enhance your topwater fishing game with this premium 2" 1/8oz topwater walking the dog lure, expertly designed for explosive surface strikes. Ide...
View full detailsCLAM TIKKA FLASH
The Tikka Flash is a mini crankbait style lure that is perfect when targeting a variety of fish like Bluegills, Crappies, Perch and more! This lu...
View full detailsPRECISION XTREME MAVRIK 110
Precision Xtreme® Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik™ provides premium jerkbait features...
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