Youth Apparel

This item is available for pre-order only and will be offered for a limited time.

This staple camo hoodie, inspired by the Reaper, is equipped with everything an angler needs to spend a day on the water. Shadow has a classic fit ...

This staple camo hoodie, inspired by the Reaper, is equipped with everything an angler needs to spend a day on the water. Shadow has a classic fit ...

“Soft” doesn’t even begin to cover the Youth Coastal Layer Hoodie. This lightweight fleece has all the essentials—UPF 50 sun protection, DWR water ...

“Soft” doesn’t even begin to cover the Youth Coastal Layer Hoodie. This lightweight fleece has all the essentials—UPF 50 sun protection, DWR water ...

The Coastal Layer quarter zip is the perfect standalone piece for crisp fall days or as a critical component to your winter layering kit. It’s made...

Outfit your fisher-kid with technology that will help keep your kid comfortable in the sun and hooked up on their first fish. Utilize AFBLOCK UPF 5...

Outfit your fisher-kid with technology that will help keep your kid comfortable in the sun and hooked up on their first fish. Utilize AFBLOCK UPF 5...

This item is available for pre-order only and will be offered for a limited time.

Walter invites the reader and child to get up, get out, and own the cold. He suggests fishing can be fun on a frozen lake. So bundle up and explore...

“Walter the Wily Walleye” is a story of a fish that invites and challenges a child to try and catch him.  Walter provides a whimsical look at a fun...

“Battle of the Bass” is for moms and dads, grandmas and grandpas, aunts and uncles and friends who take kids fishing in the Great Outdoors. The joy...