2026 Holiday-Complete

Use for Bass and Walleye this shad/paddletail lure featuring tentacles that vibrate and pulsate with every change in the speed of your retrieve, on...

This Design Allows you to go Heavy for Longer Casts, Better Bottom Contact and Deeper Finesse Presentations Without Sacrificing your Bait's Abilit...

Optimal distance from keeper to jig head allows the plastic to remain in place on the hook shank by collapsing tightly in that area creating super...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help i...

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Clean...

BLANK:PRIMARY MATERIALSOLID CARBON GUIDES:PRIMARY RING MATERIALSTAINLESS STEELPRIMARY FRAME MATERIALSTAINLESS STEELREEL SEAT:PRIMARY MATERIAL NYLON...

SEVIIN’S GS Series started with a clean sheet of paper to create the ultimate spinning reel platform. From the ultra-light 750 size to the medium-s...

The Wacky Weedless sports a finesse hook with a wire weed guard that lays into the hook, allowing the bait and hook to seamlessly swim through veg...

The Mammoth 12 oz. Chillski is the ultimate way to keep your canned or bottled drink cold for hours. It is double-wall vacuum insulated which will...

The dressed Black Fury is one of the great all-time Mepps spinners for catching everything from trophy largemouth bass, smallmouth bass, northern p...

The Mepps® Comet® Combo combines the legendary Mepps® spinner with the original Mister Twister® Curly Tail® Grub. It's perfect for hooking up with ...

A medium stiff tippet material with great abrasion resistance medium stiff tippet abrasion resistant ideal for casting bigger flies

VMC® Flippin' Hooks feature a double spike baitholder that securely keeps bait in place and features a resin closed eye to eliminate line slip thr...

Technical locking curve maximizes hook sets and locks fish in place when hooked.

Newest addition to the tickle series from Kalin’s. Tickle Shad comes in two sizes that are ideal for walleye and bass as well as many other gamefis...

The Northland Gum-Ball Jig Head features the familiar and classic round ball head jig shape, and a barbed bait collar secures live bait and holds s...