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The TAPERED FLEX FOLDING KNIFE is designed for anglers who live a lifestyle of adventure and require a highly portable folding fillet knife that is...

Whopper Plopper 90 /130 are the little brothers of our larger version, but don’t let its little package fool you, this bait has a serious little ma...

The Pigstick™ has a captivating shimmy as it descends invites bass to join in the game enticing them to come play fetch.

The YUM Dinger Bass Lure is a classic for a reason. The YUM Dinger is one of the most versatile soft plastics you can have in your tackle box. You ...

The Senko is a staple in the fishing world. The original soft-plastic stickbait has become the #1 choice of anglers everywhere. “Iconic” is an unde...

The Jerk Minnow features a slightly split tail that delivers a swift and lifelike action that minicks the swimming motion of common baitfish. The ...