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MOJO INSHORE SPINNING RODS feature: Premium quality SCIII carbon. Integrated Poly Curve (IPC) mandrel technology Sea Guide Hero Hi-Grade guides wi...

MOJO INSHORE Casting Rods RODS feature: Premium quality SCIII carbon. Integrated Poly Curve (IPC) mandrel technology Sea Guide Hero Hi-Grade gui...

IMPERIAL SALT RODS feature: Integrated Poly Curve (IPC) mandrel technology Premium, high-modulus SCIII carbon. Slim-profile ferrules Sea Guide PV...

Walleye anglers take notice – Eyecon is walleye centric to its core. Created to give walleye anglers the upper hand regardless the technique. Engin...

SPRING OPENER DEAL - APRIL 25th through MAY 3rdFREE LEWS MACH I SPINNING REEL WITH ROD PURCHASEWHILE SUPPLIES LAST Walleye anglers take notice – Ey...

St. Croix’s panfish series is built upon heritage and angler feedback. Technique specific handles and stain resistant reel seats compliment rod mod...

Seage Surf series, driven by the feedback from hardcore surf anglers.  The latest in a lineage of legendary surf rods from St. Croix, Seage deliver...

Trout specific spinning rods built for durability. Slim profile split grip handle configurations decrease weight while perfecting balance. Trout Se...

Designed and handcrafted in Park Falls Victory utilizing the combination of St. Croix’s proprietary SCVI and SCIII carbon fibers in a hybrid patter...

Another revolutionary Johnson innovation, the original Beetle Spin. Simple and easy to use for any angler, Johnson's Beetle Spin is the direct ance...

The 360GT Searchbait®is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait, it allows you to...

The VMC® Trailer Hooks are designed to eliminates short bites on spinner and buzz baits. They have a large straight shank along with an extra large...

Stainless steel rings & body is saltwater ready. Eliminates line twist.

Add unmatchable sensitivity to any ice rod. Snap-Back Titanium design will not kink or break. Adjustable tension and hi-vis indicator bead give ang...

This VMC® upgraded version of the traditional Aspirin-shaped heads provides added control. 3-D holographic eyes create the illusion of a wider prof...

Perfect for Neko-Wacky Rigging!

Premium stainless steel snap with brass construction swivel with a black nickel finish. Eliminates line twist.

Stainless steel construction with black nickel finish. Snap can open at two positions for adding leader and/or lure.

This versatile jig is built with dual line attachments and a premium VMC® short-shank, black-nickel-finished Power Gap™ hook made of premium high-c...

The Crankbait Snap's wider tear drop shape helps optimize the lures action.