Products

A formidable creature, the X-Rap® Otus, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched curl tail to create a ...

The Finnish Beast, X-Rap® Peto, combines Rapala's fish-catching X-Rap® construction with a beautifully color matched soft tail to create a seamless...

 BLANK PRIMARY MATERIAL SCII CARBON FIBER GUIDES RING MATERIAL ALUMINUM OXIDE FRAME MATERIAL STAINLESS STEEL REEL SEAT PRIMARY MATERIAL NYLON PRIM...

The X Zone X-Tube lure features a super soft yet durable body and is offered in proven fish catching colors perfect for matching any condition or l...

The Senko is a staple in the fishing world. The original soft-plastic stickbait has become the #1 choice of anglers everywhere. “Iconic” is an unde...

“Soft” doesn’t even begin to cover the Youth Coastal Layer Hoodie. This lightweight fleece has all the essentials—UPF 50 sun protection, DWR water ...

Crafted with care and crafted for comfort, this hoodie is more than just outerwear; it's a symbol of warmth, style, and the spirit of the next St. ...

The YUM Dinger Bass Lure is a classic for a reason. The YUM Dinger is one of the most versatile soft plastics you can have in your tackle box. You ...

Yupper Sucker Harness

The Eurotackle Z-Spender is a unique bait in the micro jerkbait category. We made our 2" Z-Spender 1/8oz and perfectly SUSPENDING which makes it th...

The Eurotackle Z-Spyer 2" (1/8oz) is a unique smaller profile Spy Bait that brings success when the bite calls for ultralight fishing approa...

The Eurtotackle Z-Viber 1/8oz is the perfect mix between a blade bait and a small lipless crankbait. It comes with three rigging options you wil...

The Eurotackle Z-Viber 3/8 is the second largest model of Z-Viber. Like the 1/8oz, the 3/8oz version it is the perfect mix between a blade bait ...

The Eurotackle Z-Series is an amazing line up of ultralight and finesse hard baits. Micro Lipless Crankbait, Mini Suspending Jerkbait, Micro Popper...

Style, innovation, research, and passion come together in the birth of the New Zillion SV TW. With 40 years of research and experience in magnetic ...