Hard Baits

The Eurotackle Z-Spender is a unique bait in the micro jerkbait category. We made our 2" Z-Spender 1/8oz and perfectly SUSPENDING which makes it th...

Enhance your topwater fishing game with this premium 2"   1/8oz topwater walking the dog lure, expertly designed for explosive surface strikes. Ide...

Precision Xtreme® Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik™ provides premium jerkbait features...

Born from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers on action, casting di...

True balsa-like action with the durability and precision tracking of a premium hard-plastic lure. The Berkley® Deep Hit Stick delivers an aggressiv...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series® is born of the sawdust from Ott...

This unique, innovative lure is designed to attract fish from a distance with its angled mirrors that create bright flashing, with vibrant color op...

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side a...

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme ...