Hard Baits

Virtually weedless, and deadly around weeds, reeds, rocks, brush and timber for large predator gamefish. Great for bass, pike and muskies. Catches ...

The REED-RUNNER® is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. Tourn...

Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify ...

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the mark...

Born from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers on action, casting di...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series® is born of the sawdust from Ott...