SC By Brand

Provides precision vertical jigging with a design that maintains a 90-degree presentation of live or imitation bait. Features VMC® exclusive super ...

The Mepps® Comet® Combo combines the legendary Mepps® spinner with the original Mister Twister® Curly Tail® Grub. It's perfect for hooking up with ...

Designed for light to medium weight fishing conditions, the VMC Wide Gap hooks offer the advantage of a 3-degree offset point, a trick enlisted by ...

The classic presentations with a twist. Perfect for rigging leeches under a float or dragging a crawler in front of short biting fish. Also perfec...

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard ...

The dressed Black Fury is one of the great all-time Mepps spinners for catching everything from trophy largemouth bass, smallmouth bass, northern p...

Our swim jigs are hand tied and all come with a grub keeper molded in to the jig. The weedguards are epoxied in place, parallel to the hook to ensu...

The Pinhead Mino has been a staple in ice angler’s tackle boxes for many years. The next generation of the Pinhead is here: the Pinhead Pro! This...

Legend Elite Panfish Rods feature: Integrated Poly Curve® (IPC®) tooling technology. Advanced Reinforcing Technology™ (ART™). Taper Enhancement T...

The Mepps® Aglia® Bait Series combines the proven fish-catching ability of the original Mepps® Aglia® with the specific colors and forage patterns ...

Walk or pop around cover to induce heart stopping strikes Lifelike patterns that mimic frogs, reptiles, mammals, birds and fish that swim on the ...

Sufix® 832® Advanced Superline® is the strongest, most durable small diameter braid on the market. R8 Precision Braiding and fiber technology provi...

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Clean...

The VMC® Wacky Hooks have a wide bite area, plus a round shape, which makes for easy Wacky Worm rigging. VMC® gave these hooks an extra wide gap a...

LEGEND ELITE® MUSKY RODS feature: Integrated Poly Curve® (IPC®) tooling technology. Advanced Reinforcing Technology™ (ART™). Taper Enhancement Tec...

The Eagle Claw Gold Hat Hook is the perfect addition to any wall in your home or office. With its eye-catching gold finish and strong metal c...

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put t...

The Crankbait Snap's wider tear drop shape helps optimize the lures action.

MOJO YAK CASTING RODS feature: Integrated Poly Curve® (IPC®) mandrel technology. Premium, high-modulus SCIII carbon. Kigan Master Hand 3D guides ...

Premium 100% combed cotton face yarn delivers softness and durability. Double-needle stitching reinforces all seams for lasting wear. The 3-panel h...