2026 Hard Bait Sale 30%-Open Water Inventory Cleanout

Whether you need accurate cast for forward facing sonar or long cast for fishing from the bank the scope float has you covered. Featuring a dimpled...

DESIGNED TO START WORKING THE MOMENT IT HITS THE WATER! The MOGAMBO GRUB which was used to set numerous freshwater world records in the Great Lakes...

The Coconut Crab is a new style of soft baits that are 10 times tougher and last longer than the competition. Designed for panfish, this bait is i...

Upgraded design of an essential tool, the Rapala® Fisherman's Pinch Light features excellent lighting power with locking on/off switch. Clasp swive...

Newest Release: Published January 2026 Every book purchased from this website is personally autographed with a message by the author! Tackle Box Tr...

Bold soft baits crafted for the serious ice anglers; Jeffrey is what you want if you like to fish with high-finesse presentations. Unique actions,...

The Amplitude Smooth Infinity lines are, simply put, the highest-performance smooth fly lines in the world. With up to five times less drag and eig...

Ice Anglers asked for this version of the Fish House Float and we have responded to the call. The Weighted Fish House Float allows the use of l...

This revolutionary topwater bait was designed by Northwoods fishing guide, Paul Hansen. The compact body design and rotating tail section creates a...

The Cheeky PreLoad 2.0 375 Fly Reel is designed for fly fishing, featuring an updated frame design for minimized weight and improved structure. Thi...

Simple in design, brilliant in function, the Folding Fillet Board folds for compact storage and transport, then opens for a USDA & FDA approved...

Absolute leaders are made with proprietary copolymer blends that are designed to drastically reduce water absorption while maintaining an optimal s...

Folds for compact storage and transport. Heavy-duty, sure-grip clamp holds folded board securely. USDA & FDA approved cutting surface. Perfect ...

An innovative new approach to rigging your favorite Wacky and Neko style baits, the VMC Crossover Pliers are a game-changer. The Crossover Pliers a...

This book is a unique Northwood's novel about the life and times of one of Wisconsin's greatest outdoor legends, Louie Spray. Sure to capture the i...

When a bigger profile is required for finesse applications, the Salted NedRoll™ is the perfect snack.

Fluorocarbon Rigs offer anglers a stealthier presentation. Often used for finicky fish in clear and pressured waters, fluorocarbon line is nearly i...

Designed specifically for finishing muskie retrieves with boat-side figure 8s to convert more follows Hand-tied in the USA Premium 40lb 7×7 stainl...

The Thill Foam Cigar Weighted Float - Snap-On style from the Thill Fantastic Foam Floats selection of value series foam floats evolved from Fish 'N...

The Clam Floating Livewell & Bait Net uses all of the same quality components that make up our Fortis series nets but in a compact package th...

Bump Board made of marine grade plastic with a machine etched measurement and numbers. No need to worry about peeling stickers! These boards are ea...

Introducing the Drift Series Battle Packs — your favorite Drift Series Tackle Backpacks now launching in Coyote and Tiger Stripe. These new tackle ...

Stranded Wire Rigs are the most popular leader type choice when fishing for toothy fish like Northern Pike. Wire is the toughest and most durable l...