2026 Hard Bait Sale 30%-Open Water Inventory Cleanout

The VMC® Wacky Hooks have a wide bite area, plus a round shape, which makes for easy Wacky Worm rigging. VMC® gave these hooks an extra wide gap a...

The Crankbait Snap's wider tear drop shape helps optimize the lures action.

The Eagle Claw Gold Hat Hook is the perfect addition to any wall in your home or office. With its eye-catching gold finish and strong metal c...

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put t...

“Walter the Wily Walleye” is a story of a fish that invites and challenges a child to try and catch him.  Walter provides a whimsical look at a fun...

Seaguar InvizX is a best-selling fluorocarbon mainline engineered to provide extremely low memory which makes it soft, supple and more castable.It’...

Tailfin Premium Weighted Slip Float balsa wood bobbers are easy to use to detect super light bites and vary the depth of your presentations. The ex...

The big baby of the family! The Eurotackle Fat Assassin is a 2" soft plastic bait with a thicker profile showing off a lot of ribs for tons of vibr...

Seaguar BasiX is a soft, supple, easy-casting line that comes off a reel smoothly for a fret-free fishing experience. 100% fluorocarbon; virtually ...

The VMC® "Ike Approved" Wacky Weedless Jig Head was designed with the help of Bassmaster Elite Series veteran, Michael "Ike" Iaconelli. Featuring s...

The Rapala 8" Hemostat is a forceps-style fishing tool that every angler can rely on for removing hooks and handling tough tasks. Its long, thin st...

Here is the perfect panfish lure. Rig to a 1/32 oz. Jighead and work it around submerged brush piles.

Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mechanism holds...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot ri...

Removing an impaled jig from a fish with a forceps, or pliers will often cause the paint to flake off the jig, or breakage of the hook shank.  T...

The new VMC SpinShot is the most simple, affordable and efficient drop shot hook on the market today that eliminates line twisting and allows angle...

The Deep-Vee Jig sports a keeled “DEEP-VEE” design that’s thicker on top and thin on bottom to track straight and fall fast. It also features large...

The RAMIT Mag Weedless Inline Bucktail is a unique lure designed for fishing in the heaviest cover.  The RAMIT Mag has the same design as the origi...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help i...

Northland Fishing Tackle’s Tungsten Jig gives anglers a step up on traditional round ball lead jigs. Molded from Tungsten which is 70% more dense t...

Wool, a natural insulator, is an exceptional performer in any cool or cold-weather environment. The comfort and fit is unmatched in performance and...