Products

Monica the Muskie shares the fun and excitement of fishing with family and friends. The muskie’s reputation as a large, mean, and difficult-to-catc...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot ri...

A weapon for the Great Lakes and beyond. Combining the legendary Moonshine Glow patterns in a casting bait with enough weight to move smoothly thro...

TechSet® technical locking curve maximizes hook sets and locks fish in place. Oversized flat aspirin head shape enhances darting and rolling head ...

The Mepps® Musky Killer® Bait Series combines the proven fish-catching ability of the legendary Mepps® Musky Killer® with the specific colors and f...

Musky-focused. Exceptional value. Buy if you want lightweight, sensitive, and durable technique-optimized musky rods with multiple handle styles to...

Super strong and built tough for larger sized lures & fish. More flexible and kink-resistant than 7 strand wire.  Comparable to titanium. All l...

Musky / Pike Fluorocarbon Leaders provide a more stealth presentation often needed to catch finicky and pressured fish in clear waters.  Abrasion &...

​Fastach Clip Fluorocarbon Leaders make changing lures fast & easy. Fluorocarbon provides a more stealth presentation often needed to catch fin...

Musky / Pike Standard Quick-Strike Sucker Rigs allow anglers to set the hook instantly and release fish unharmed.  All rigs feature premium stainle...

Musky / Pike Solid Wire Leaders are the leaders choice for jerkbait fishing, but can also be used for all other baits including bucktails, crankbai...

There is something special about swimbait fishing. The problem, however, is that everything just seems to be so big. What about a swimbait for ever...

The Nano RAM multispecies Weedless Inline Bucktail is a smaller version of the original RAMIT.  This bait is weedless when rigged "Texas Style" usi...

The tiniest Rapala® lure yet. With its micro profile and finesse rocking design, the new Nano Rap® excels at vertical jigging, triggering more str...

The NANO SLAM Multispecies Bucktail comes with #5 Colorado Blade, 1/4 oz weight,  4” size, Starflash Silicone Ziptied Skirt and split ringed size #...

Optimal distance from keeper to jig head allows the plastic to remain in place on the hook shank by collapsing tightly in that area creating super...

Perfect for Neko-Wacky Rigging!

Ring rigging secures hooks to the worm without hook penetration greatly reducing the wear-and-tear on your worm due to aggressive fish short strik...

This VMC® upgraded version of the traditional Aspirin-shaped heads provides added control. 3-D holographic eyes create the illusion of a wider prof...

This VMC® upgraded version of the traditional Aspirin-shaped heads provides added control. 3-D holographic eyes create the illusion of a wider prof...