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BEETLE SPIN
Another revolutionary Johnson innovation, the original Beetle Spin. Simple and easy to use for any angler, Johnson's Beetle Spin is the direct ance...
View full detailsCHOPPO
The Choppo is an easy-to-use top water lure is designed to deliver explosive top water action. Wind the Berkley® Choppo around cover and in open wa...
View full detailsBERKLEY POWERBAIT POWER SWITCH
5.0 / 5.0
2 Reviews
Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and...
View full detailsGULP! MINNOW
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...
View full detailsBERKLEY GULP! ALIVE!
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put t...
View full detailsJOHNSON SILVER MINNOW
Invented in 1923, the Johnson Silver Minnow is the Original Weedless Wonder. Comes out clean and weed-free! Thirty-five degree wobble rocks back an...
View full detailsTHINFISHER
Berkley has made the The Original Johnson® ThinFisher™ even better! One of the most popular Blade Baits on the market, the ThinFisher’s compact ...
View full detailsBERKLEY GULP! SR CRAWLER
The "Spinner Rig" tipped with live crawlers has long been one of the top techniques used by anglers to put more Walleyes in the boat. The Gulp!® SR...
View full detailsPOWERBAIT SHAPE 108 CRAWFISH
Berkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent a...
View full detailsPOWERBAIT POWER VIBE
Soft, silent and lipless, the Power® Vibe can be fished year-round with a fast fall rate, high flash and a tight, crispy action. The single Fusion ...
View full detailsRIPFISFH
The Berkley Ripfish is amazing! All the things you love about fast dropping lipless hard baits married to all the things you love about glide baits...
View full detailsBERKLEY STUNNA
Born from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers on action, casting di...
View full detailsBERKLEY POWERBAIT SPARKLE CRAPPIE NIBBLES
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent...
View full detailsBERKLEY GULP WAXIES
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put t...
View full detailsBERKLEY POWERBAIT HOLLOW BELLY 5IN
Bekley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresisteble scent and...
View full detailsCHROMA-GLOW CRAPPIE NIBBLES
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent...
View full detailsPOWERBAIT CRAPPIE NIBBLES
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent...
View full detailsBERKLEY UNLOCK
Take full control of your presentation with the Berkley® Unlock, designed to call the depth and maximize every cast. Unlike traditional crankbaits,...
View full detailsBERKLEY DOOM STROLLER
Evolve your minnow game with the Berkley® Doom Stroller – a hard stroll bait built for anglers who demand precision and performance. Designed for u...
View full detailsPOWERBAIT MAXSCENT MOEBA
4.0 / 5.0
1 Review
The MaxScent® ‘Moeba infects one of tournament bass fishing’s fastest- growing profiles with Berkley’s proven lab rooted advantages. While others s...
View full detailsSWAMP LORD HOLLOW BODY FROG
4.0 / 5.0
1 Review
The Swamp Lord is built to dominate hookup ratio, with perfectly angled Fusion19™ hooks and a supple, collapsible body to drive home hooksets. A se...
View full detailsLAB SERIES MINNOW
4.0 / 5.0
1 Review
Lab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-bat...
View full detailsSWAMP LORD POPPING HOLLOW BODY FROG
4.0 / 5.0
1 Review
The Swamp Lord is built to dominate hookup ratio, with perfectly angled Fusion19™ hooks and a supple, collapsible body to drive home hooksets. A se...
View full detailsSWAMP LORD JR. HOLLOW BODY FROG
4.0 / 5.0
1 Review
The Swamp Lord is built to dominate hookup ratio, with perfectly angled Fusion19™ hooks and a supple, collapsible body to drive home hooksets. A se...
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