Retired Rods, Reels and Apparel

XBRAID X8 is a premium 8-strand braid line designed to give general-use anglers the utmost luxury, strength, and sensitivity available. Whethe...

Anglers looking for that next level of advantage when fishing mid-column or bottom oriented techniques will now reach those fish faster and wi...

XBRAID X8 is a premium 8-strand braid line designed to give general-use anglers the utmost luxury, strength, and sensitivity available. Whether you...

Small baits can pack a big punch, and the BOOYAH ToadRunner Jr does just that. Constructed from a modified Pad Crasher Jr body with finely-tuned le...

Fish rod tip high or low, it's easy to walk this dog. Scumdog®️ is designed to make walking the dog so easy that it becomes second nature and will ...

Completely redesigned from front to back, the new Snag Proof Phat Frog features a flatter profile to help it track smoothly through the weeds with ...

Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profi...

Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profi...

When faced with conditions that favor a small profile with a greater impact the HedgeHog™ steps forward to tackle the challenge.

The Pigstick™ has a captivating shimmy as it descends invites bass to join in the game enticing them to come play fetch.

The Janitor™ is the fearless worm ready to tackle the toughest tasks. When you’re looking for a bite and need assistance to get the job done, coun...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot r...

Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. TPE material is extremely durable and allows bait to f...

Following in the footsteps of the legend, yet lighter than the original Rapala® Jigging Rap®, the Jigging Shadow Rap® features a slower darting ac...

Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and...

The Google Eye Hair Jig features our patented “Glass Rattle” Shockwave System designed to call fish in and trigger more bites. Hair Jigs glide whil...

Includes a mixture of 10 lures:  Rippers:  Sizes 4 & 7 Predators:  Sizes 4, 6 & 7 Kamikaze:  3/4 & 1oz

The Kamikaze by WalleyeX is the ultimate glide bait. Featuring a lead body encased in an almost indestructible ABS plastic body, the Kamikaze is co...

Our xSlab is a new take on a long-proven walleye lure. Slabbing has long produced walleyes, even in the toughest conditions, so we set out to m...

The WalleyeX Ripper is a rattle bait on steroids, perfect for open water and ice. Featuring an elongated divot in the top of the head that prod...

The Predator from WalleyeX features our revolutionary SABER-LIP technology. This bill design creates an intense head action, producing a massiv...

The V-Rod features a steel backbone with a lead injected molded body, finished off with an ABS plastic covering for ultimate durability. Hyper real...